Out of all of the ads that performed Super Bowl 53, there’s commercial that I woke up thinking about the next morning: Pepsi’s & “More Than OK”. “More Than OK” poked fun at how Pepsi usually requires a back seat to Coke, especially at restaurants. And by with a star-studded throw that included Steve Carell,
-> Continue reading An Introduction to Persuasive Advertising vs. Informative Advertising
Marijuana Pepsi Vandyck was a failing student at age 15. Thirty-one years later she earned her Ph.D., analyzing the impact of distinctively black names on students’ classroom experiences. (Photo: University of Wisconsin-Whitewater) Research shows that having a distinctively black name doesn’t affect your economic future. But what is the day-to-day reality of living with such
-> Continue reading Hello, My Name Is Marijuana Pepsi! (Ep. 387)
The sight of a cookie had never left me wholeheartedly before this one showed up in my inbox. DoubleTree by Hilton, the hotel series, announced it would send just a tiny oven and a batch of cookie dough into the International Space Station so astronauts could, for the first timebake chocolate-chip cookies in space. The
-> Continue reading The Importance of Baking in Space
In the most recent two-year election cycle, the political industry’s revenue was estimated to be $16 billion. Meanwhile customer satisfaction is at a historic low. (Photo: Bill Pugliano/Getty) We all know our political system is “broken” — but what if that’s not true? Some say the Republicans and Democrats constitute a wildly successful industry that
-> Continue reading America’s Hidden Duopoly (Ep. 356 Rebroadcast)
The average American family spends $9,000 per year owning and operating a car that is parked 96 percent of the time. John Zimmer — the president of Lyft — wants to free us from our cars. We talked to him in San Francisco. (Photo: Pxhere) Recorded live in San Francisco. Guests include the keeper of
-> Continue reading Long-Term Thinking in a Start-Up Town (Ep. 381)